Registered in England No: 13922331 - Go Marketing Consulting Ltd
operating as TradePixels.
Copyright © Trade Pixels
Copyright © Trade Pixels
Now email marketing is a surefire way to drive more leads for your business. We’re not talking about sending a newsletter once a month! We’re talking about building a strategy that helps capture the details of prospects on your website whilst they’re showing intent and looking for information to help them with their decision.
Email marketing for plumbers is a strategic digital marketing strategy that helps plumbing businesses maintain consistent contact with past, current, and present customers through targeted email campaigns. It’s also a way to capture the details of your website visitors and convert more customers who don’t enquire.
It’s a cost-effective method that delivers personalised messages directly to your clients’ inboxes, creating ongoing engagement long after you’ve completed a job. There are a few areas where we can help plumbing businesses with email marketing:
We split our email marketing services into two pots. We have inbound email marketing and ongoing email marketing campaigns.
Why have an inbound email strategy for your plumbing business? Well, 99% of your website traffic won’t make an enquiry. This is a problem, and as these visitors usually have intent, we want to ensure we can nurture them to conversion. By providing value to your visitors (guides, insight, offers), we will help you capture the details of those who would otherwise leave your site without contact.
Our ongoing email marketing is a way of retaining good relationships with your existing database. From sales to informational emails about maintenance, home care and more, we build trust and ensure that when they need a plumber, your business is top of their minds. We can also set up automation to streamline your email performance. For example, after you finish a job, a 3-stage email goes out to that customer, asking for a review, and a few days later follows up with best practices or tips.
Did you know, acquiring a new customer costs 5-7 times more than retaining an existing one, and repeat customers spend 67% more than new customers on average?
Many plumbers waste thousands on expensive new customer acquisition while completely neglecting the gold mine of their existing customer database.
Our email marketing services for plumbers leverage your established customer relationships to generate consistent repeat business, quality referrals, and higher-value service calls.
Get in touch to see how we can help build your email list and build trust with your database.
Unlike generic marketing agencies, our email marketing service was built specifically for trade professionals by digital marketers who understand the unique rhythm of your industry. We have 15+ years of experience in email marketing – from customer database segmentation to advanced delivery optimisation that ensures your message lands in inboxes, not spam folders. Whether you need to build your email list with potential customers or engage your existing list to book more jobs, we’ve got you covered.
What sets us apart? We understand how customers make purchasing decisions across the trades (including plumbing) and how email marketing can have a huge impact on revenue and return on your marketing investment. That specialised knowledge drives every campaign we create. Speak to us about how an email marketing strategy can set you above your competitors, build trust with your database, and drive more revenue for your plumbing business.
Effective email marketing for plumbers typically starts from £300 monthly, with pricing based on a number of factors, such as:
Many of our plumbing clients start with basic monthly campaigns to their existing customers before progressing to more sophisticated strategies as they see results. Contact us for a free, customised analysis of your current customer database and potential revenue opportunities hiding in your existing customer list.
When done correctly, professional email marketing for plumbers is the opposite of spam – it’s a valuable service your customers appreciate.
Our approach focuses exclusively on providing genuine value through educational content, timely maintenance reminders, and information that helps homeowners protect their investments. We don’t rely on constant discounting or high-pressure sales tactics that train customers to ignore your messages.
Contact us today for a free, no-obligation analysis of your current customer database and email marketing performance. You’ll discover how much additional revenue you might be missing from your existing customer list.
The consultation is completely free, and you’ll walk away with valuable insights whether you choose our services or not.
Contact us today for a free, no-obligation analysis of your current customer database and email marketing performance. You’ll discover how much additional revenue you might be missing from your existing customer list.
The consultation is completely free, and you’ll walk away with valuable insights whether you choose our services or not.
Combined, we have over 15+ years of experience working with tradespeople. From window and door installers to builders who work on domestic extensions and conversions. TradePixels is a new way of getting your digital marketing up and running.
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