Registered in England No: 13922331 - Go Marketing Consulting Ltd
operating as TradePixels.
Copyright © Trade Pixels
Copyright © Trade Pixels
No time to chase leads? No problem. Our done-for-you email marketing helps trades businesses like yours stay connected with past customers and win more work - without you writing a single email.
Think email marketing is just about sending a monthly mailout? Think again. We help tradesmen and women build automated email flows that turn interest into enquiries – keeping the leads warm and your diary full.
Email marketing for tradespeople is a smart, cost-effective way to stay connected with potential and existing customers, build trust, and turn one-off jobs into long-term relationships.
There are a few ways we help tradespeople get results from email marketing:
Most visitors to your website won’t pick up the phone or fill out a form on their first visit. That doesn’t mean they’re not interested – it just means the timing isn’t quite right. That’s where our email marketing services come in.
We split our email marketing approach into two key strategies: inbound lead capture and ongoing customer engagement.
Inbound email marketing for trades helps you grab the attention (and details) of potential customers while they’re browsing your site and weighing up their options. By offering helpful guides, discounts, or tips in exchange for their email, you start a conversation that doesn’t end when they leave your website. That way, you stay on their radar until they’re ready to book.
Then there’s ongoing email marketing – the secret to getting more work from the customers or email addresses you already have. From reminders and maintenance tips to exclusive offers or review requests, we help you stay in touch and stay relevant. It’s an easy way to build loyalty and keep your business front-of-mind for the next job.
We can also set up automated follow-ups – like post-job emails asking for a review, followed by useful advice or referral incentives. It’s all about making your marketing work in the background while you’re out doing the real work.
Our email marketing strategies are built specifically for tradespeople. We actually get what it’s like to run a trades business – and more importantly, what makes your customers tick.
Whether you’re fitting a new boiler, redoing a driveway, or wallpapering a house, we help you stay in touch with the people who matter most: your customers.
With 15+ years of experience, we’ve worked with all kinds of trades – plumbers, sparkies, landscapers, locksmiths, you name it – to create email strategies that actually bring in work.
We don’t just fire out random newsletters. We help you grow a solid list of potential customers, build trust with the ones you’ve already worked with, and save time through smart automations that run in the background.
What sets us apart? We understand how tradespeople win business. It’s about being seen, being trusted, and being remembered when the next job comes up. That’s exactly what good email marketing can do – and we build every campaign with that in mind.
We support trades across the board – whether you’re rewiring homes, fitting kitchens, spraying pests, or sorting drains. We’ve helped tradespeople like you build strong email campaigns that convert:
The cost of email marketing for tradespeople depends on the size of your database, how often you want to send emails, and the level of strategy and automation involved.
Most UK trades businesses spend anywhere from £200 to £1,500+ per month on email marketing services.
The great thing about email? It’s cost-effective and scalable. Whether you’re just starting out or have a growing list of customers, we’ll tailor a package that suits your business goals and budget – without any unnecessary extras.
Not at all – we can help you build one from scratch. Even if you don’t have a list yet, we’ll set up smart lead capture strategies on your website to start collecting details from visitors who are actively looking for your services.
From enquiry forms to quote request follow-ups and downloadable guides, we make it easy to grow a list of high-intent prospects. And if you already have a list (even if it’s just a spreadsheet!), we can help you clean it up, segment it, and put it to work.
That depends on your goals and what makes sense for your trade business. For some, a monthly email is plenty to stay top of mind. Others might benefit from weekly tips, seasonal offers, or automated follow-ups after a job.
We’ll work with you to create a sending schedule that feels right – not spammy. Whether it’s a regular newsletter, a few emails a month, or automated sequences triggered by customer actions, every send has a clear purpose: to build trust, drive enquiries, and keep your business front and centre.
Yes – we’ll handle all the writing for you. Our team creates professionally written, on-brand emails tailored to your trade, your customers, and your goals. Whether it’s a promotional offer, a helpful tip, or a follow-up after a job, we make sure every message sounds like you – just with a bit more polish.
You’ll always have the chance to review and approve anything before it goes out, but you won’t have to worry about staring at a blank screen or figuring out what to say. We’ve got it covered.
Let’s show you what email marketing can really do for your trade business.
Contact Trade Pixels to book a free, no-pressure consultation, and we’ll take a look at your current customer database and email strategy (if you have one).
Combined, we have over 15+ years of experience working with tradespeople. From window and door installers to builders who work on domestic extensions and conversions. TradePixels is a new way of getting your digital marketing up and running.
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