Case Study: Website & SEO For Heating Engineer
Overview
Evolved Energy Services is a growing energy solutions business and a proud partner of Heat Geek, the UK’s leading low-carbon heating network. While they already had a reputation for quality, their old site focused purely on aesthetics and neglected SEO, meaning they weren’t being found by homeowners and businesses searching for heating and energy services online. They needed a website that reflected their Heat Geek accreditation, built trust with new customers, and provided a strong foundation for generating leads through search.
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What did we do?
Website Design & Development
We designed and developed a new website that positions Evolved Energy as both professional and approachable:
- A modern, responsive design tailored to their brand
- Service pages structured around core offerings
- Clear calls-to-action to drive enquiries
- A user-friendly WordPress CMS, making content updates simple
SEO, Baked In
Search was central to the build, with:
- Keyword research shaping page structure and content
- On-page optimisation for titles, headings, and metadata
- Fast-loading, technically sound code to meet Core Web Vitals
- Local SEO elements to support visibility in service areas
The Result
Evolved Energy now has a professional website that not only looks the part but also delivers on performance. With SEO baked into the foundation, the site is built to generate enquiries and strengthen its presence in search results.
As a Heat Geek partner, the new site gives them the authority and visibility to stand out in a competitive industry, helping them attract more customers and establish themselves as a leader in modern heating and energy services.
Looking ahead, we’ll continue working with Evolved Energy to grow their online presence across East Scotland, ensuring the website becomes a long-term driver of enquiries and brand authority in their region.
Looking for a website?
We know how easy it is to end up with a site that looks nice but doesn’t bring in work. At Trade Pixels, we build websites with performance at the core. We combine user-friendly design, SEO, and a clear strategy for growing your trade business. Whether you’re starting from scratch or need to rebuild, we’ll help you generate more leads and revenue in your local area.
With years of experience across the whole marketing mix (websites, SEO, PPC, Email and more), we make the whole process simple.
Get in touch today, and let’s start building your business online.
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Combined, we have over 30+ years of experience working with tradespeople. From window and door installers to builders who work on domestic extensions and conversions. TradePixels is a new way of getting your digital marketing up and running.
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