Registered in England No: 13922331 - Go Marketing Consulting Ltd
operating as TradePixels.
Copyright © Trade Pixels
Copyright © Trade Pixels
Social media can be a game-changer for your construction business, but we know you’re busy with the daily grind. Let us take the reins on your social media marketing, so you can focus on what you do best.
Social media marketing for builders is a digital marketing strategy for tradesmen that uses platforms like Facebook, Instagram, and LinkedIn to connect with your audience, showcase your work, and attract new clients.
It’s more than just posting photos of your latest projects – it’s about creating a strategy that keeps you visible, engages potential customers, and builds trust over time.
Through social media, you can share updates, customer reviews, behind-the-scenes glimpses of your work, and even helpful tips or advice. Whether you’re using organic posts to build a loyal following or running targeted ads to reach homeowners in your area, construction social media marketing helps you stay fresh in peoples’ minds and generate leads for your business.
Our construction social media services focus on two key areas:
Today, social media is one of the most powerful tools for growing your construction business. Why? Because your potential clients are spending hours scrolling every day, and if you’re not showing up in their feeds, they’re not booking you.
From posting project updates to sharing customer success stories, social media marketing for builders helps you stay top of mind and build trust with your audience. It’s also a cost-effective way to reach more people, whether through targeted ads that put your services in front of homeowners and developers or regular posts that keep your business visible.
Plus, it’s a fantastic way to highlight your expertise. Sharing industry tips, before-and-after photos, and client testimonials shows potential customers that you’re the go-to expert in your industry.
Here’s why social media marketing works for builders and construction companies:
Supports your marketing – helps support your website, Google ads, and emails.
As specialist digital marketers for the trades, we get that construction businesses have different needs when it comes to social media. That’s why we tailor our strategies to highlight what makes your business stand out, from showcasing impressive project photos to running targeted ads that attract homeowners and property developers.
Our small, dedicated team takes the time to understand your business and craft content that’s relevant, engaging, and designed to get results. And because we’re all about straightforward, honest communication, you’ll always know exactly what we’re doing to grow your social presence and bring in more leads.
From keeping your profiles active with eye-catching content to creating targeted ad campaigns that drive enquiries, we handle it all.
The cost of social media marketing for builders can vary based on how involved you want us to be and what kind of results you’re looking for. Some construction companies just need help keeping their profiles active with regular project updates and client testimonials, while others prefer a fully managed service that includes content creation, scheduling, and targeted paid advertising to bring in a consistent flow of leads.
The great news is that it’s completely flexible. We’ll work with your budget and goals to create a package that fits your business needs.
Yes, we can handle both organic posts and paid ads – and for most construction businesses, a combination of both delivers the best results. Together, organic and paid social media for trades work hand in hand – organic builds credibility, while paid brings in leads fast. We’ll work with you to find the right balance based on your budget and business goals.
Yes, absolutely! With paid social media ads, we can target specific areas, demographics, and even types of clients. Whether you want to reach homeowners in a specific postcode, property developers looking for contractors, or commercial businesses in need of large-scale construction work, we can tailor your ads to hit the right audience.
This way, your budget goes further by focusing only on the people most likely to need your services.
Yes, we do! Social media is just one piece of the puzzle when it comes to growing your construction business online. We also offer a full range of digital marketing services for builders, including PPC, SEO, email marketing, and content creation.
By combining these strategies, we can help you reach more potential clients, stay top-of-mind with past customers, and drive consistent leads. Whether you need a complete digital marketing plan or just a few targeted services, we can tailor a package to fit your goals and budget.
Stop wasting time on posts that don’t bring in business. Let us show you how social media can turn project photos and site updates into real leads.
Book a free, no-pressure consultation, and we’ll review your current social media strategy to pinpoint what’s working, what’s not, and how we can help you grow.
Combined, we have over 15+ years of experience working with tradespeople. From window and door installers to builders who work on domestic extensions and conversions. TradePixels is a new way of getting your digital marketing up and running.
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